Smart AdServer Partners with Fraudlogix to Fight Ad Fraud

Posted by Fraudlogix on Apr 3, 2017 3:32:41 PM

New partnership allows full-stack ad tech platform to better monitor for fake traffic, viewability, brand safety and domain masking

HALLANDALE BEACH, Fla. (April 3, 2017) Smart AdServer, a Paris-based full-stack ad technology platform, has partnered with ad verification company Fraudlogix to fight fake traffic – including traffic generated from bots and hijacked devices – and monitor for viewability, brand safety and domain (URL) masking in its Marketplace. The move is part of the company’s continued effort to fight ad fraud on behalf of its clients and will help to maintain and improve its inventory quality.  

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Topics: Impression Fraud, Ad Fraud, Brand Safety, Ad Verification, Fake traffic, Viewability, Fraudlogix, ad fraud detection, Ad Network

Fraudlogix Adds Viewability to its Ad Verification Suite

Posted by Fraudlogix on Nov 7, 2016 4:07:50 PM

Fraudlogix is adding a popular feature to its suite of products: viewability measurement.

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Topics: Viewability

Fraudlogix Blog

Fraudlogix was founded in 2010 by industry veterans with a deep understanding of the digital ad ecosystem. We cater to the unique challenges faced by the supply side and DSPs within the programmatic marketplace and deal with ad fraud and brand security on a daily basis. Within the Fraudlogix Blog we share our expert insight, specifically for the supply side and DSPs.


 

RTB Corner

With the "wholesalers" of the programmatic industry in mind, we created the RTB Corner - a round up of the latest news and views of interest to the supply side and DSP community sent every other week.

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