<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=151457&amp;fmt=gif">

Fraudlogix Blog

Fraudlogix

Recent Posts

Vidstart partners with Fraudlogix for ad fraud prevention, risk reduction

Posted by Fraudlogix on Aug 27, 2019 4:48:21 PM

Vidstart, a monetization platform, has entered into a partnership with Fraudlogix in order to implement further anti-fraud measures that will ensure high-quality traffic and prevent ad fraud schemes.

Read More

Topics: Partnerships

Q2 2019: 15% of Android, 5% of iPhone ad traffic fraudulent

Posted by Fraudlogix on Aug 27, 2019 11:00:00 AM

The latest data collected during Q2 2019 reveals that Google's Android OS was the most popular family of operating systems, however, almost 15 percent of ad traffic coming from those devices was fraudulent. Apple's iPhones fared better with only about 5 percent of ad traffic found to be fraudulent. Ad traffic from desktop devices running  Microsoft's Windows OS was 14 percent fraudulent while only about 6 percent of traffic coming from Apple's Mac OS was fake.

Read More

Topics: Research

Q2 2019: Ad fraud at 12%, majority of traffic from mobile devices

Posted by Fraudlogix on Aug 26, 2019 11:00:00 AM

Globally, across all devices and regions, the percent of fraudulent ad traffic hovered around 12% in Q2 2019. A majority (62%) of it came from mobile devices with 11.6% of that traffic fraudulent.

Read More

Topics: Research

Advangelists Adds Fraudlogix Tech to Fight Ad Fraud, Emphasize Quality

Posted by Fraudlogix on Aug 20, 2019 10:50:09 AM

Advangelists is integrating Fraudlogix's technology to bolster the all-in-one ad tech platform's fraud-fighting capabilities and ensure its advertisers quality inventory.

Read More

Topics: Partnerships

RTB Corner: Aug 15 2019

Posted by Fraudlogix on Aug 16, 2019 10:22:03 AM

Facebook sues app developers for click injection ad fraud

Facebook has filed lawsuits against two app developers accused of generating fraudulent revenue using the social media giant’s advertising platform. (TechCrunch)

Read More

Topics: RTB Corner Newsletter

RTB Corner: Aug 1 2019

Posted by Fraudlogix on Aug 2, 2019 12:00:00 PM

Amazon opens Fire TV inventory access via The Trade Desk and Dataxu

Amazon is providing third-party ad tech firms greater access to the ad ecosystem on Fire TV. The company announced that all connected TV (CTV) apps using its publisher services can negotiate private marketplace (PMP) deals through two external DSPs, Dataxu TouchPoint and The Trade Desk, along with through Amazon's DSP. (MarketingDive)

Read More

Topics: RTB Corner Newsletter

RTB Corner: July 18, 2019

Posted by Fraudlogix on Jul 18, 2019 3:25:19 PM

Google bans major Chinese app developer CooTek from Play Store for continued use of disruptive ads

Google is banning CooTek, a publicly traded Chinese app developer, from its Play store and ad platforms after evidence was presented that its apps continued to bombard users with disruptive ads even after the company claimed it had stopped the behavior. (BuzzFeed News)

Read More

Topics: RTB Corner Newsletter

Aniview and Fraudlogix Team Up to Fight Video Ad Fraud

Posted by Fraudlogix on Jun 26, 2019 7:12:00 AM

Aniview, a provider of video ad monetization solutions, and Fraudlogix have partnered to ensure video advertising remains both effective and safe for brand advertising partners. Aniview will use Fraudlogix’s fraud prevention solutions across its platform, which is comprised of more than 500 million monthly active users, to monitor and prevent fraudulent and non-human traffic across all in-stream, out-stream and in-banner video campaigns.

Read More

Topics: Partnerships

RTB Corner: June 20, 2019

Posted by Fraudlogix on Jun 20, 2019 4:02:11 PM

Uber refiles ad fraud lawsuit, includes ad networks and exchanges

Ride-sharing service Uber has filed a lawsuit alleging more than 100 companies committed “tens of millions of dollars” in mobile advertising fraud, including ad networks and publishers that are mostly unnamed. (MediaPost)

Read More

Topics: RTB Corner Newsletter

RTB Corner: June 6, 2019

Posted by Fraudlogix on Jun 7, 2019 7:30:00 AM

Is Amazon’s Sizmek acquisition really a threat to Google?

Following Amazon's acquisition of Sizmek's ad server and dynamic creative optimization platform, the company is now in a better position to compete with Google for advertiser dollars. AdExchanger evaluates the strategic possibilities of Amazon's new tech acquisition. (AdExchanger)

Read More

Topics: RTB Corner Newsletter

Subscribe to Email Updates

Recent Posts